ZetaDisplay has today signed a framework agreement in respect of supplying Digital Signage for ICA’s in-store TV. This framework agreement embraces the technical platform, software, operation and other services to ICA stores in Sweden. The ICA Group has about 1,400 retailer-owned stores in Sweden. Since last year ZetaDisplay has installed and commissioned Digital Signage into over 100 ICA Kvantum stores. ICA Kvantum have decided to use Digital Signage for communicating with its customers in its new “Well-being” store concept.

“We have investigated various solutions to profile our new “Well-being” concept in our stores. Among other things we have carried out tests with ZetaDisplay’s platform for Digital Signage these have revealed a good affect for creating inspiration and increasing consumers' attention in stores for cosmetics and body care products. The choice was fairly easy, as ICA Kvantum had already installed ICA in-store TV,” says Jonas Lundberg, Marketing Manager at ICA Kvantum.

ZetaDisplay sees this order as proof that ICA Kvantum is satisfied with the service that the company offers. The company estimates that this order is worth about SEK 6 million.

“We are very pleased that so soon after our installation of ICA in-store TV in the Kvantum stores to have broadened the concept with a new zone for “Well-being”. We see this order as confirmation that ICA is happy with our offer, and not least with the effects that can be achieved with our concept for Digital Signage,” explains Leif Liljebrunn, ZetaDisplay MD.

ZetaDisplay is a leading supplier of Digital Signage within retailing business and public areas in the Scandinavian market. ZetaDisplay has about 40 employees, and in recent years has continued to grow in Sweden, also establishing subsidiaries in Denmark, Finland and Norway.

If you have questions please contact:

ZetaDisplay AB
Managing Director Leif Liljebrunn
Telephone: +46 070 845 80 52
E-mail:leif.liljebrunn@zetadisplay.com