Deployment of in-store motion media

In cases where the desired results from the tests are achieved, it is time to carry out a roll-out on a larger scale. This should be done in as automated and quality-tested manner as possible. We have long experience of how this should be done. Many people are involved and it is a matter of obtaining the desired value from the store TV as soon as possible.

Thanks to our expert staff we offer a roll-out of the infrastructure. Even if the basic installation appears to be the same in every store, it is necessary to adapt each one to the specific store it is in. Not all stores have exactly the same conditions. Installation must be implemented properly, tested and quality assured. We always recommend that we take care of the entire roll-out. Usually it is easier for us to take responsibility for the installation, and to create a unified presence for the whole chain of stores.

During the roll-out phase we also check on the monitoring of the displays, so that we can see that the correct content is shown and that the displays can be switched on and off from the operator’s position. We fine-tune the operation of the platform, test that PlayOut works and that the production of the content is correctly automated.